Since expanding to a wide release, Detroit’s Rotten Tomatoes score has dipped to 84 percent freshness, averaged from 164 reviews. When they caught it, the film did indeed have a 97 percent score. They saw Detroit, the latest film from director Kathryn Bigelow, in its first week of limited release. Somehow, Shannon and Matt managed to agree on a movie. “If you like movies of a certain genre, then you can understand that, ‘OK, Manohla Dargis isn’t gonna like it.’ And so, if you’re a critical-thinking consumer of how the system works, then you can use it to figure out what you wanna see. “Rotten Tomatoes is gaming the system, and the reviewers that Rotten Tomatoes uses, some of them tell Rotten Tomatoes whether or not to give a positive or negative.
“Studios are gaming the system,” he says. Shannon uses a website that aggregates reviews and tabulates a score that represents a movie’s “freshness.” Shannon sees consensus in math. Matt trusts filmmakers and the word around town when he makes his decision. … I hear too many people say, ‘I won’t see anything under 80 percent.’ But the way that they determine the rating is people now game the system.”
“I think it’s helping ruin the movie industry. “I hate Rotten Tomatoes,” says Matt, Shannon’s date who works in home video marketing for a major studio. “It had over a 93 percent! I think it was actually 97 percent,” says Shannon as she exits a Saturday-evening screening of Detroit at Los Angeles’s Glendale Galleria mall. Shannon turned to her most trusted moviegoing adviser. It was date night, and on date nights, they see movies.
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